Emerging Technology In The Real Estate Sector


The pace of change in the real estate industry is accelerating. New technologies are emerging that have the potential to transform the way we live, work and play. In addition, the partners in the most significant transactions increasingly use technology to drive value and efficiencies. In this rapidly changing environment, it is crucial for real estate companies to keep abreast of the latest trends and technologies to remain competitive. Property buyers and renters can now use technology to find properties on websites such as hauzisha.co.ke, schedule viewings, and even complete the purchasing or leasing process without stepping into a physical office.

Some of the emerging technologies in the real estate world include;

Virtual and augmented reality

Virtual reality has been there in some form or another for decades. However, in recent years, technology has started to take off. This is thanks to two main factors; the ever-increasing power of computer hardware that has made it possible to render realistic 3D environments in real-time. The other is the development of low-cost virtual reality headsets such as the Oculus Rift and HTC Vive, which have made it possible for ordinary people to experience virtual reality.

The real estate industry is not left behind when others are employing the use of virtual reality. Real estate developers are using virtual reality to give potential buyers a taste of their developments. For instance, some companies are using virtual reality to show potential buyers what finished products will look like; this allows buyers to get a much better sense of what they are buying, and it also helps to increase interest in development. In addition, realtors can now give a virtual tour to their clients.

Big data and analytics

As of late, the real estate industry offers speedy-brained data distribution. However, the lack of a competent data collection and management structure has led to data redundancy and chaos. One way to redeem this is to have big data and data analysis technologies to the rescue. Big data in the real estate sector will help haste better understand trends, behavioural changes and the overall market. The database acquired through big data analytics will help them as they can use it to enter new markets and modify their contributions to their target segment: buyers and sellers of real estate, developers, investors and property consultants. Keep homebuyers Informed.


Blockchain technology has gathered a lot of credibility over the years. It is said to alter how we exchange assets such as money, real estate property, stocks, bonds, and intellectual property. For example, the latest trend in the real estate industry is blockchain technology to avoid any rents and caps on properties.

The technology can create land, property, and housing tokens. These tokens act like blockchain-enabled vouchers to purchase and trade any land, property, or housing you own. In short, you will be trading your land, property and housing directly with other people eliminating the middleman. This will not only reduce the cost of the transaction but will also increase the overall efficiency of the entire ecosystem.


Motivated by cost and efficiency, real estate companies increasingly turn to drones to capture information. Drone footage and aerial photography are cheaper and faster in collecting data than traditional land surveying methods, such as GPS mapping, ground measurements and satellite imagery.

Nowadays, drones are not only being used to create virtual property viewings but also appear in both residential and commercial real estate listings. Through drone footage and aerial photography, attracted buyers can investigate advanced 3D mapping data and solar exposure and have an initial idea of the property design.

3D images

Almost everyone now understands how important it is to use technology to look for houses for sale or renting. It can be found on portals using databases and even mobile apps, which is pleasing for buyers, who now can easily find what they’re looking for and can do good research. Now, the world of real estate is moving one step ahead, where people can have a thought of houses they are buying or selling through 3D images. Knowing space and things that will come into the house is helpful. This technology is still emerging, but this will be a new way people will find homes in the coming future.

These technologies are pioneering and forward-thinking and offer numerous advantages over traditional real estate services. Therefore, the industry should continue exploring and investing in these technologies to ensure they remain relevant and serve its customer needs most efficiently and effectively.


Image and article originally from www.insightssuccess.com. Read the original article here.

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